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About Our Company 


Line of Purpose is a Professional Marketing and Distribution company and provides Products and Services to Retailers and Consumers. With an experience of over 50 years we cover over 1000 outlets across the UAE. Along with a Strong presence in the Retail Market we also have a division for Re-export and Wholesale.


Line of Purpose   has been at the forefront of car care and car detailing in Dubai.


Line of purpose provide a much needed range to suit your needs, be it enjoying a sunny day in desert under your awning or spending a night stargazing from you roof top tent.


we have been a recognised tools trading company and industrial hardware supplier for over half a century. Starting out as a small shop, we have built our business on customer satisfaction and quality hardware and materials.

Matched to you in under 24 hours.

Providing Best Car Accessories,Camping Accessories,Hardware tools At Affordable Prices

Line of Purpose is a  UAE-based retailer, wholesaler and distributor of some of the finest tools, hardware,Car care Accessories, camping Accessories and home improvement products from around the world.

Their clients include enthusiasts for DIY and home-living, contracting industry professionals and government institutions.


What we Do

Sourcing Only the Highest Quality Products


Who We Are

Our Range of Products

Car care Accessories

Camping Accessories

Hardware & Tools


+971 4380 5523
Mobile: +971 (50) 494-9269